We pulled our sales data from January through mid-June to see which costume styles were actually moving so far this year. Some results confirmed what we expected. Others didn’t. Chef costumes, it turns out, are having a moment that we couldn’t have predicted. This post covers our top performers, what’s driving each category, and what the numbers suggest heading into the fall. If you’re planning ahead for Halloween or just curious about what’s popular right now, this is where to start.
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